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Home›Education group›Premier Education Consulting’s Groupon ad uses Holocaust imagery

Premier Education Consulting’s Groupon ad uses Holocaust imagery

By Elizabeth D. Ezell
December 4, 2015
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Looks like someone at Groupon had no background in history.

The online coupon site posted a deal on Friday for a “week-long tech camp at Premier Education Consulting” located in Little Neck, Queens.

The $699 worth of $999 offer has only one major problem, however: the photo used to promote the class is from a concentration camp.

“Arbeit macht frei,” reads the photo, a Nazi propaganda phrase that translates from German as “Work sets you free.”

The slogan was used at the entrance to Auschwitz and many other concentration camps.

So far, none of the 50 courses offered have been purchased.

“We are trying to contact Groupon,” a representative from Premier Education Consulting told amNewYork. “We have a huge problem.” The photo would not have been the consulting firm’s selection.

At 11:45 a.m., the photo was replaced with a stock image of a class of white students writing in notebooks.

On Friday afternoon, Groupon issued a statement on the use of the photo: “We have launched a number of offerings for Holocaust museums and educational tours of Auschwitz, and this image exists in our library. global image database to provide potential images for these types. of offers. Unfortunately, it was also among the options for our self-service offers and the merchant selected it as the image to accompany their offer. We are adjusting our internal controls to avoid this issue in the future.

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